Presentation Year

2019

Depreciated Participant

Rachael ThackerCommunicationUndergraduate Student

College or Department

Short Description of your Research or Creative Project (700 characters or less)

Did you know that most protein bars are gendered? DeFrancisco, V. L., & Palczewski, C. H. wrote that “communication creates gender, gender does not create communication,” and this is especially evident when looking at the difference in protein bars. Protein bars like the Clif bar and Luna bar are socially constructed to appear feminine or masculine. This is done by playing to cultural feminine ideals, by the packaging of the product itself, and by the rhetoric associated with each product.

Permission to Publish Work

Yes

Node ID

681

Page Classification